Homegrown on-demand video service platform Zee5 has been named one of the top 10 most downloaded streaming app worldwide in June 2020, along with other giants like YouTube, Netflix, Amazon Prime Videos, Disney+ and others. According to the ‘State of Internet Traffic Trend’ report by ACT Fibernet, India saw a 55% hike in overall streaming traffic during the Covid-19 resultant lockdown between March to May. Interestingly, unlike pre-Covid times, there is no significant difference in traffic during the weekdays and weekends. On the contrary, the platforms are noting a much greater hike on the weekdays. The report highlights that there is a 73% hike on weekdays and a 65% increase during the weekend.

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